Cat food “Innova evo”: composition and types of products, cost

Ready-made food for cats and dogs “Innova” has been produced by the American company Natura Pet Products since 1989. Its assortment includes dry and wet food of the holistic class - this is the highest class of food products for animals. Innova is the first pet food to be labeled with the term “holistic.” This term means “complete”, that is, the food contains all the ingredients necessary for the animal’s body. A cat that eats this food does not need dietary supplements in the form of vitamin or mineral complexes; all this is already in canned food or kibble.

In addition, the manufacturer of holistic food is obliged to use exclusively environmentally friendly, natural, fresh products for their production, the quality of which is not inferior to those intended for people. Therefore, at Natura Pet Products, all raw materials are checked for compliance with the requirements of international HUMAN GRADE standards before entering the production line.

What to choose

Sometimes an ordinary breeder gets lost and doesn’t know which cat food to choose.
Inexpensive, but of high quality will be considered premium. If the cat is healthy, does not experience problems with the gastrointestinal tract and does not suffer from allergic reactions, then you can opt for this line. You can always choose the appropriate option from the samples presented. If the cat has suffered a serious illness, has been neutered, or has been prescribed a treatment menu, then it is necessary to consider food from the super premium series. In this case, you can choose a diet that fully satisfies the animal’s needs and helps it maintain normal health.

Food from the holistic series is recommended for show cats and individuals that are used for breeding and continuation of the pedigree. This menu maintains the natural beauty of the coat, teeth and general standard of appearance.

Owners who have different animals in the house often ask whether dogs eat cat food. Of course, it completely satisfies them in terms of taste, but the nutritional value may not be enough. Therefore, a completely different menu is provided for them.

Which series should you choose for your pet?

Innova EVO dog food is presented in several lines: Innova evo, Red Meat and Reduced Fat, which are divided into series according to the age, weight and breed of the animal, which is indicated on each package.

Innova evo

This series is suitable for all adult dogs and puppies; there is a separate division into breeds. But the diet options differ only in the size of the croquettes, composition, and flavor solutions. You can give food from three months of life to seven years. There are about 10 options to choose from, in addition to wet canned food.

Red Meat Series

In the Red Meat line, almost all food is presented in the form of canned food, so it is considered high in protein, protein and nutritious. The peculiarity of the diet is a large amount of meat, from 60%, and an almost complete absence of other components besides vitamins. The food is suitable for adult dogs of all breeds and for active pets from one year of age.

Reduced Fat

The Reduced Fat series is a therapeutic, hypoallergenic diet that is aimed at preventing obesity, getting rid of dermatitis, and constipation. Suitable food for adult dogs and aging animals. The basis of nutrition is a large amount of venison, chicken and turkey; additionally vegetables, cottage cheese, eggs, chondroitin, fish meat, and mineral complexes are used.

A fly in the ointment: the shortcomings of the “ancestral diet”

Strange as it may sound, the main (although not the most obvious) drawback of the EVO line of food is due to its super composition.

When disadvantages are a continuation of advantages

A distinctive feature of EVO food - its high protein content - is fraught with a certain danger. The manufacturer recommends using its products for cats:

• no health problems;
• leading an active and mobile lifestyle.

And if an active pet (like a couch potato) is immediately visible, then it will not be possible to determine whether the animal is completely healthy without a serious examination.

My friend had a sphinx girl of rare grace and intelligence. A young, active cat with no visible health problems. Since everything happened in Dublin (Ireland), it was not difficult for my friend to find food for her pet recommended by a familiar breeder. However, after two weeks of taking Evo Turkey & Chicken Formula Cat & Kitten Food, the animal’s urine became very dark, and the vigilant owner took the cat to the clinic. The test results unexpectedly revealed that Clumsy had congenital kidney problems, and with sick and weakened kidneys, the amount of protein consumed should be very high. moderate. Otherwise, the organ will be overloaded, and the development of pathology will accelerate. Which, in fact, is what happened to my friend’s pet. However, in this case, the saying “There would have been no happiness, but misfortune helped” is very appropriate: who knows how events would have developed if it weren’t for the high-protein food and the vigilance of my friend. And so the disease was discovered and eventually cured

But everything could have turned out much worse if the owner had not paid attention to the color of the cat’s urine.

Sad message from the manufacturer

Consumers have traditionally attributed the obvious disadvantages of EVO products to the high price and the fact that food from this brand is difficult to find on sale. Unfortunately, since the summer of 2021, such complaints have lost relevance: the manufacturer announced the cessation of production of EVO brand food. As it turns out, it is expensive not only to buy, but also to produce holistic food of appropriate quality for cats.

Dear EVO Family: It is with great sadness that we announce the discontinuation of EVO Pet Foods in the summer of 2018. We will greatly miss the role we played in your families over the years by providing high quality nutrition to your beloved pets. This decision was not easy for us. Our employees put their soul and all their knowledge into the development and production of EVO. And we know that fans of the brand have always appreciated us highly. Feed has simply become too expensive to produce at the level of quality we require. In the end we decided to close the brand. We understand and share your disappointment.

But our man doesn’t give up so easily. I spent over an hour searching for the latest EVO products available for sale. What can I say: sad. The only thing we were able to find was canned EVO 95 Grain Free Chicken and Turkey in Gravy Canned Cat Food. Twenty-four 156g jars were still available today (03/17/2019) on the PetFlow website for $36.50.

Super premium

• 1st Choice Kitten Healthy Start;
• Bozita Feline Funktion Kitten;
• Brit Premium Kitten Chicken;
• Royal Canin Kitten;
• Hills Ideal Balance Kitten;
• Leonardo Kitten;
• Bosch Sanabelle Kitten;
• Eucanuba Kitten Healthy Start.

These foods aren't perfect, but they're still very good. They contain a good amount of high-quality protein (although the sources are usually poorer and less varied than holistic ones), without too many carbohydrates. They may contain allergenic corn and wheat, as well as not the best fats.

If we turn to human analogies, this is approximately the same as food in a good cafe: tasty (natural flavors are added to these foods) and contains all the substances necessary for life, but in some places it is too sweet or too fatty, and sometimes it seems that it was fried on cheap oil.

However, most kittens on this food feel great, look great, grow well and do not get sick, and purebred babies are successfully exhibited. Many nursery owners feed their animals with food of this class.

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Advance food for cats

Advance is food for cats and dogs that is produced in Spain. The manufacturer of these foods is Affinity Petcare SA. This company was founded in 1963. At first, Affinity Petcare SA produced only dog ​​food, but in the late 90s, products for other animals appeared. The main production plant for Advance is located in Spain, but there are also subsidiaries in France, Italy and other countries. In addition to Advance, the company also owns other brands: Premium, Brekkies, Ultima, etc.

Affinity Petcare SA produces not only Advance, but also other pet foods

Advance: premium or super premium

Cat food is divided into 4 classes:

• economy - the cheapest food, which may not contain meat;
• premium - may contain some meat, but may also contain artificial additives (dyes, preservatives, etc.);
• superpremium - they have practically no “chemicals”, they contain meat (including fresh), but there are also cheap ingredients - cereals, potatoes, rice, etc.;
• Holistic is the most expensive food, containing up to 90% meat (there are no synthetic components), but you can only buy it from official representatives.

"Advance" belongs to the super-premium class, but some veterinarians call it a premium segment product. The manufacturer clearly distinguishes the ownership of its products. Thus, Advance food is presented as super premium, Premium brand food is positioned as premium, and Brekkies products are positioned as economy class food.

How much does it cost and where to buy

• packages of 400 g - from 150 to 200 rubles;
• packages of 1.5 kg - from 600 to 780 rubles;
• packages of 3 kg - from 950 to 1250 rubles;
• bags of 12 kg - from 3000 to 5500 rubles.

I try to buy the food that is available in the pet store (so that I can see with my own eyes the composition indicated on the package). My sister orders food on the Internet. She pays for delivery, but she doesn’t have to go anywhere. And if you order several packages at once, you can also save money. And several times stores gave her gifts for orders. Among my friends there are also professional breeders. One of the breeders orders exclusively large bags of food (this is understandable, there are a lot of animals). In this case, the savings are up to 30–40%.

The cost of food depends not only on the store itself, but also on the type of food, as well as on the volume of packaging

Advantages and disadvantages of food

The main advantages of Advance food:

• Components of animal origin are mainly used as a source of protein;
• a wide range (in addition to everyday food, there is preventive food);
• “children’s” recipes with increased amounts of nutrients have been developed;
• the feed contains a lot of vitamins and minerals;
• affordable price (from 300 rubles per 1 kg).

The main disadvantages of Advance:

• inaccurate composition (the main part of the components is indicated in the form of groups: “chicken”, “dry proteins”, etc.);
• some components are not specified (for example, there is a general wording “antioxidants”);
• part of the protein in the feed is vegetable proteins (for example, corn gluten);
• there is no wet ruler;
• ingredients that cause allergies (yeast) were used to produce the food;
• In addition to rice, the feed contains barley - a filler grain.

The main disadvantage of Advance food is the imperfection of the composition.

Cost and what can replace Orijen

Orijen brand food is high quality and expensive. Not all cat owners can buy them regularly. The average price for 1 kg ranges from 800 to 1500 rubles. It is better not to buy such food in bulk, as the bags can remain open for a long time. The quality of the product deteriorates, it becomes rancid, and becomes infected with bacteria. After 2 months, open packaging must be disposed of, but this is not always done. If a cat is poisoned, a competent doctor will ask about the food that is given to the animal.

Orijen food is sold in specialized stores. If you can’t find food, you need to go to the company’s official website. There are addresses where you can purchase everything you need for animals.

Advantages of Innova Evo food

1. High quality ingredients are used in the production of food. The choice is made towards those products that benefit from their nutrient content. Also, an important factor is density (the ratio of nutrients and unit volume). At the same time, the cat receives all the required number of kilocalories by eating a small portion. This way, the stomach will stretch, and the pet will quickly get full.
2. The composition does not contain fractionated grains. Conducted studies have shown that they have a negative effect on the gastrointestinal tract of carnivores, which includes cats. Unlike most of its competitors, Natura Pet Products has completely abandoned the use of this component.
3. For the production of feed, only selected raw materials are used that have passed every stage of quality testing. To preserve useful elements to the maximum, processing and manufacturing procedures are controlled at every stage. Thus, Innova Evo products undergo more than 100 quality checks during production. Thanks to this, both the high quality of the food and its safety for the health of furry consumers are ensured.
4. In the production of feed, the use of artificial additives, dyes and preservatives is eliminated. Natura Pet Products values ​​its reputation and does not add ingredients to its production that will not be beneficial for pets. Many other pet foods contain an abundance of various types of chemical additives, preservatives, ethoxyquin and BHA/BHT, which are banned almost worldwide for human use. However, numerous laboratory studies show that the food brand under review does not contain such ingredients.
5. The ingredients contained in the food help improve the condition of the skin and coat. As a rule, in order for the appearance of the animal to be ideal (here we are talking more about pets participating in exhibitions), cat owners put a lot of effort and money. First of all, they must provide their animal with meat. In addition, the cat's menu should contain high-quality fats and oils, vitamins and nutrients in large quantities. It seems impossible to create an ideal balanced menu yourself without special knowledge, experience and training. And it’s not necessary, since this has already been done by a number of Natura Pet Products specialists. Feeding Innova Evo cat food gives the owner confidence that their pet is eating meat and not useless pseudo-protein fillers and cheap fat.

Natura Pet Products issues fourth selection of dog food in 4 months - Scoop - 2021

This is madness.

Natura Pet Products just announced its fourth product recall in as many months.

The recall went all the way to the company's offering services segment, which somehow avoided the giant dry dog ​​food recall last time.

This recall includes ALL lot codes and ALL package sizes of the following products, affecting all expiration dates through June 10, 2014:

• Innova Dry Dog and Cat Foods and Biscuits/Bars/Treats
• EVO dry dog, cat and ferret food and cookies/bars/treats
• California Natural Dry Dog and Cat Foods, Cookies/Bars/Treats
• Healthy dry food for dogs and cats
• Karma dry food products
• Mother Nature Cookies/Bars/Treats

If you have any of these products, get rid of them (then get a replacement or refund of the product by calling Natura's toll-free link at 800-224-6123). If you have something that is not on this list, just wait an hour - sorry, bad joke. We shouldn't joke when the company that makes Innova, EVO, California Natural, Healthwaise, Karma and Mother Nature has four recalls in four months.

How did this happen? , and he says it works out of sophistication: “Normally, this would result in the recovery of a product produced in just a few days. However, we are taking the extra precaution to recall all products on the market. Our first priority is the welfare of the pets we serve."

According to the U.S. Food and Drug Administration, “Pets with Salmonella infections may be lethargic and have diarrhea or bloody diarrhea, fever, and vomiting. Some pets will only have a decreased appetite, fever, and abdominal pain. Infected but otherwise healthy pets can be carriers and infect other animals or people. If your pet consumes the recalled product and has these symptoms, contact your veterinarian."

Features of feed

The term “holistic” comes from the word “holism” (translated from Greek as “whole”, “complete”). Holism, in turn, is an everyday philosophy that implies the idyll and unity of the surrounding world, the human soul and body. The principle of this philosophy was formed by Aristotle, and it sounds like this: “The whole is greater than the sum of its parts.”

Holistic food for cats, the rating of which we present to you today, are products that occupy leading positions in sales, reviews from experts and animal owners. They are as close as possible to cat nutrition in natural, natural conditions.

Holistics contain only fish or meat. Much less often the composition includes high-quality by-products. But they do not contain cereals, thanks to which producers of lower-quality feed reduce the cost of their products.

Advantages and disadvantages

Veterinarians consider the advantages of Innova cat food to be:

• Guaranteed use of only high-quality and fresh products.
• High nutritional value and excellent composition, fully balanced with all the substances necessary for the normal functioning of the cat’s body. It is high in protein, low in carbohydrates and completely free of grains. Grain-free food is better digestible and does not cause flatulence or constipation in the cat.
• The absence of ingredients containing potential allergens, preservatives and other chemicals harmful to the body.
• As a separate advantage, experts note the presence in Innova food of probiotics, which stimulate the vital activity of the natural microflora of the gastrointestinal tract, as well as herbal components that prevent the development of urolithiasis in cats.

Acana

Food from the famous Canadian company Champion Petfoods, which has been producing cat and dog food products for many years, is extremely popular among owners who are concerned about the health of their pets. This is due to the quality of the ingredients used. A well-known manufacturer exercises strict control at all stages of production.

In addition, in Canada it is almost impossible to write on the packaging that the food contains fresh meat, but only put corn and bone meal inside, which, unfortunately, is often the sin of Russian manufacturers. Acana food is a complete, balanced product that does not require any additives in your cat's diet. It contains no grains, allergens, or chemical additives.

Reviews

Cat owners note that pets receiving Acana food eat much less food than when using cheap analogues. Cats drink more water, which has a beneficial effect on the health of their kidneys. The disadvantage of this product can be considered a not very large assortment and the lack of medicinal compounds.

Experts believe that this food contains too much protein, so it is not recommended for castrated and sedentary animals. In addition, owners note that sometimes excess protein provokes food allergies, which are manifested by severe shedding and scratching in particularly sensitive animals.

The best canned food for cats made from natural whole meat and fish

Products consisting of high-quality meat and fish are very popular with pets and their owners. These products are quite expensive, but they provide the animals with energy and health.

The best canned foods include:

Leonardo

The product has an excellent natural composition and does not contain any GMOs or preservatives. It comes in a wide range of flavors, so the buyer can regularly surprise his pet. Cats will remember this treat for a long time.

Sheba

Not too expensive, the food contains useful minerals and vitamins necessary for the cat, as well as the absence of grains and chemicals. Of course, many owners and their pets like it, but it has several disadvantages. Most often, people note that when purchasing they do not have the opportunity to choose the size of the pack, since they are all the same. In addition, a portion in one package is only suitable for one meal, so you have to buy several pieces at once.

Our Brand

A domestic product intended for adult pets is often classified as Premium. It is presented to customers in a fairly wide range of flavors. The composition contains the well-known taurine, which is not so easy to find in competitive products. This food is sold in almost all pet stores, so you won’t have any problems finding it. Among the disadvantages, it should be noted the presence of corn and wheat, which act as allergens, as well as the abundant content of by-products of dubious quality, for example, poultry meal.

Brit Care

A special Czech food is sold in tin cans that open in a couple of seconds. In addition to the main components (meat and fish), the composition also contains certain valerian formulations, thanks to which pets gobble up the treat with great pleasure.

Schesir

Italian food can be used as the main food for pets of different ages. It comes in a variety of flavors and is low in fat.

What is the best dry cat food according to veterinarians? Rating

Review

The line of food for daily nutrition, depending on the age of the cat, contains the following dry food rations:

Diet for kittens 2-12 months – Kitten Healthy Start (Kitten Healthy Start) with chicken.

The main ingredient of the food is high quality chicken.

Salmon oil, used as a source of DHA, promotes the normal development and proper functioning of the nervous system.

Vitamins C, E, beta-carotene – support the immune system

We. Prebiotics and probiotics in combination with artificial fibers (dried tomatoes) will ensure the health and proper functioning of the gastrointestinal tract.

Diets for adult cats 1+

Includes 7 food options:

Weight Control - weight control, light-calorie food for castrated and sterilized cats. Energy expenditure in such animals is lower, and therefore they need a less calorie diet. The low-calorie diet formula contains CLA and L-caratine, which helps remove excess fat and normalize weight.

The reduced fat content of this diet helps reduce body weight without reducing the feeding rate.

The presence of green tea extract, quickly soluble vitamin C and cellulose makes breath fresh and is used to improve oral hygiene.

• Healthy Skin & Coat (Helfi Skin and Coat) - healthy skin and coat. The diet is aimed at improving the quality of the coat and maintaining healthy skin. The positive effect is due to the presence of fish and salmon fish oil, rich in Omega fatty acids, in the diet.
• Hypoallergenic – food with a hypoallergenic set of ingredients. The diet is intended for animals with digestive problems. The absence of grain makes it easier to digest. Chicken protein has been replaced with less allergenic duck protein.

Salmon and vegetable oil ensure healthy skin and coat;

• Finicky – for capricious, picky cats. A balanced, highly palatable diet containing fresh chicken and herring.
• Indoor Vitaliti (Indo Vitality) – for low-active, domestic cats. The food is designed individually for cats kept permanently at home. The food creates a pH balance in the digestive tract, which keeps the urinary system healthy.

The content of Coccus Schidigera extract helps bind ammonia and reduce the odor of excrement.

The composition contains prebiotics (beneficial microorganisms) that support immunity and normal digestion;

Sterilized – grain-free food for sterilized and neutered animals. After castration and sterilization, changes in metabolic processes and hormonal levels occur in the body, and physical activity decreases.

The high protein content of fresh chicken helps you gain muscle mass.

The absence of grain helps improve digestion and reduce the risk of allergies.

The increased fiber content will give you a feeling of fullness and help remove hair from the gastrointestinal tract.

Reduced magnesium content in the diet – prevention of urolithiasis.

Urinary Health (Urinary Health) is a food with the function of preventing urolithiasis.

Diet for older animals, 10+

Mature Less Active. The diet formula is enriched with components such as glucosamine, chondroitin and collagen, designed to support healthy joints and cartilage, which is important for an aging cat. The combination of CLA and L-carotene supports normal body weight and a high status of the immune system, their action is complemented by natural fibers, probiotics and prebiotics, ginger extract, which improve the functioning of the aging gastrointestinal tract

The combination of CLA and L-carotene supports normal body weight and a high status of the immune system, their action is complemented by natural fibers, probiotics and prebiotics, ginger extract, which improve the functioning of the aging gastrointestinal tract.

Specific organic minerals improve assimilation in bone tissue.

Dry food can be varied with wet canned food. The basis of canned food is whole pieces of tuna fish. In addition to tuna, various canned foods contain squid and tilampi meat, combined with shrimp and fruits (papaya, pineapple, sea bass).

Innova EVO Diet Options

Innova EVO dog food is manufactured in America and belongs to the super premium class of holistic products. Nutrition undergoes many quality checks and is ranked among the top three holistic providers in the whole world. The food is aimed at the treatment and prevention of the following diseases:

• allergies and dermatitis;
• indigestion;
• renal failure;
• heart failure;
• joint problem;
• urolithiasis disease;
• heart failure.

The food is presented with dry croquettes and wet canned food, the composition is rich in the following ingredients:

• meat of several types;
• fruits;
• vitamins;
• sea ​​fish;
• complex of vitamins;
• medicinal herbs;
• fish oil;
• vegetable ingredients.

How to feed dogs?

Since Innova food is holistic, it is almost 100% digestible. This means that feeding the animal must strictly comply with the instructions. Otherwise, you can give your dog an increased portion, which over time can lead to obesity.

The daily intake is calculated according to the weight of the animal. The table located on each package will help you with this. A healthy adult or elderly dog ​​is fed twice a day. Puppies are given food initially four and then three times a day. The animal is transferred to two meals a day from ten months.

For a pregnant bitch, the food intake increases by an average of 30%, but you should not overfeed her. Don't forget that Innova dry food contains only 10% moisture, so your dog must have constant access to water, otherwise dehydration may occur.

The best Economy class food

Budget products are actively advertised by manufacturers, so you can notice them on the shelves of any pet store or even supermarket. The list of leading products in this class includes:

All Cats

The food contains cereals, which are a source of carbohydrates, meat, and animal products. In addition, there is also a source of fiber - vegetables. The percentages of ingredients contained are not indicated here, although this does not bother buyers at all.

Josera

A wonderful product, devoid of shortcomings, is presented to customers in a wide range of flavors. The manufacturer guarantees the safety and usefulness of the diet for every furry pet. Absolutely every component is certified for human consumption.

Stout

An advantageous product with an excellent composition contains a sufficient amount of vitamins and antioxidants that prevent feed spoilage. It also contains poultry meal, wheat, corn and rice. One of the disadvantages of the product is that it contains too much vegetable protein.

Our Brand

Widespread products are famous for the presence of mineral additives, amino acids, proteins and vitamins. The antioxidant is, of course, also present here, but its specific name is not indicated, which is a drawback. In addition, some owners are not happy that the product is based on corn.

Bosch Sanabelle

Free of artificial appetite stimulants, artificial colors and soy protein, this food is an excellent food for all cats. It is balanced and healthy. This product is perfect for both small kittens and adult pets spending time at home and outside.

Good news from the manufacturer: not the cheapest, but a high-quality replacement

Announcing the closure of the EVO brand, MARS PetCare Family invited its customers to pay attention to the new WILD FRONTIER food produced by the same manufacturer. Any product in this line is a grain-free, high-protein diet for cats, still labeled as “Ancestral Diet.” But there is no explanation on the packaging: it is the “human” requirements for the quality and safety of raw materials that make the production of holistic products prohibitively expensive for many companies. And, unfortunately, the number of natural fruits and vegetables in new products has greatly decreased. So, the EVO holistic food was replaced by the high-quality super-premium food WILD FRONTIER.

Today this line includes 6 types of dry food for cats of different ages and 12 wet diets for adult animals. The manufacturer uses the following as a source of animal protein:

And, of course, there are no grains, soy, cellulose or other ballast fillers, as well as synthetic components in WILD FRONTIER feed. Only peas, tapioca, potatoes and dried beets acceptable to predators.

Table: guaranteed analysis of WILD FRONTIER cat food

Products of the WILD FRONTIER line are available in many online stores at the price:

• 15–18 EUR/kg for wet food;
• 7–10 EUR/kg for dry food.

Photo gallery: WILD FRONTIER cat food

Well, the manufacturer has offered a high-quality replacement for discontinued EVO brand products. All you have to do is choose.

At one time, the Innova Evo brand caused major changes in the pet food industry: largely thanks to its grain-free, high-protein “human grade” diets, the quality of our pets’ food became comparable to the quality of our food. How justified this is, and whether your cat needs it, is up to you to decide. The main thing is that even after the closure of the brand, the class of holistic food, the ancestor of which was the Innova Evo line, continues to delight consumers with albeit expensive, but very high-quality products. This means you always have a choice.

Source

Dry food

"Innova EVO Turkey & Chicken Formula Cat & Kitten Food"

The bulk of this food consists of turkey and chicken meat, as well as eggs. In addition, there are fruits. Sold in packages of 1, 3 and 7 kilograms. Can be given to both adult cats and

kittens. Mixing food with other products is not recommended.

"Innova EVO Herring & Salmon Formula Cat & Kitten Food"

Most of the food consists of herring, salmon and eggs. Various vegetables are used as vitamin supplements. Packaged in bags of 1, 3 and 7 kilograms. Suitable for adult animals only. Should not be mixed with other foods, especially natural foods.

Reviews from experts

Kulakov Ignat Dmitrievich, 20 years of experience: Only a small part of my clients know the Innova Evo food line. This is very sad, because the food is one of my favorites in terms of its composition and balance. Both dry and wet food are of fairly good quality. As a rule, cats eat it well. I recommend it as food for any healthy pets.

Fedorova Angelina Olegovna, 8 years of experience: I learned about Innova Evo food from one of my familiar breeders who breeds masquerade cats. Having familiarized myself with the composition, I can say the following: the food is of good quality and can be used as the basis for a pet’s diet. However, I have never seen it on sale in any of the pet stores in our city.

Range

Innova cat food is available in dry kibble and wet canned forms. The composition of the dry or wet feed mixture, as well as its purpose, is indicated on the packaging. Innova croquettes and canned food can be used for cats of all breeds, at any age and state of health, with any degree of activity of the animal. This is ensured by the availability of a wide range of special types of food (for adult cats, kittens, obese animals or old cats).

Croquettes

This type of food is prepared by extrusion, mixing its components with water, and then passing the mushy mixture through an extruder. The output is small granules, which are then dried and packaged in sealed bags. They should be stored for no longer than 90 days, and an opened package for a week, placing it in a cool, dark place and protecting it from moisture.

The daily amount of dry food is calculated depending on the weight, age and activity level of the animal. Approximate figures can be seen in the table below.

Natura Pet Products offers several Innova dry menus. Let's look at one of them, Innova EVO Cat. It includes:

• turkey and chicken meat,
• meat and fish meal,
• chicken and fish oil,
• egg,
• vegetables (carrots, tomatoes),
• apple,
• cottage cheese,
• amino acids taurine and methionine,
• 12 types of vitamins,
• 9 types of microelements.

Such a rich composition makes the food a complete food product that provides the cat with a healthy, active life. The Innova dry food range also includes:

• Adult Cat.
  Dry food for adult cats based on chicken meat.
• EVO Herring & Salmon .
  Menu based on salmon, herring, vegetables and eggs. Designed for adult cats.
• EVO Turkey & Chicken.
  Croquettes for kittens and adult cats. The composition includes poultry, eggs and fruits.
• Designed for kittens, pregnant and lactating cats. The main product is chicken meat.
• Light/Indoor Cat.
  Menu based on chicken meat for cats prone to obesity, as well as animals over 7 years old.
• Croquettes for cats with sensitive digestion, the food contains special additives that help remove hair from the gastrointestinal tract. The main product is fish.

Innova croquettes are packaged in sealed bags. The price of the package depends on its weight, and on average is:

• 400 g - 235÷ 250 rub.;
• 1.5 kg - 820 rub.;
• 4 kg - 1795÷1955 rub.

Important! The protein content in dry food is high, in Innova Evo it reaches 30÷50%, so felinologists recommend it for active, healthy cats. For animals with liver or kidney pathologies, elderly and neutered cats, it is better to choose a diet where the proportion of proteins is not so high

It is not recommended to mix dry food with wet or home-prepared food.

Canned food

This ready-made cat food is available in the form of sterilized meat stew or pate. The meat can be drenched in broth or jelly, or mixed with vegetables. Holistic canned food does not contain grains, potatoes, chemical preservatives or flavors. The price of a 156-gram jar of Innova wet food is 125 ÷ 140 rubles.

Innova canned cat food can be mixed with natural food and can serve as a main or additional food product. The daily norm is determined at the rate of 50÷55 g per 1 kg of animal weight, that is, if your pet weighs 3.5 kg, its daily portion will be 1.25 jars. An open jar can be stored in the refrigerator for no longer than 3 days. Before feeding the cat, the contents of the jar should be warmed to room temperature.

The Innova EVO line of canned cat food is presented in two types of menus.

Chicken & Turkey Recipe in Gravy Canned Cat Food.

A complete, balanced menu for adult animals leading an active lifestyle. Compound:

• poultry meat and liver;
• fish fat;
• chicken bouillon;
• guarana (thickener, stabilizer);
• vitamins A, E, D, B9, B12;
• trace elements sodium, potassium, iron, zinc;
• salt.
• Energy value - 13.3 kcal/100 g.

Duck Recipe in Gravy Canned Cat Food.

Minced poultry meat and liver. It also contains fish oil and the same vitamin and mineral complex as in canned Chicken & Turkey. Starch and guarana were used as thickeners. The energy value of the product is 13 kcal/100 g.

Daily allowances for Orijen feed

Pets need to be fed Orijen products twice a day. At the same time, the animal must always have clean, fresh water. For kittens, intake rates will depend on their weight and age. On the official website of the manufacturer you can find recommendations for serving sizes.

Dosages of food for kittens are indicated in the table:

During pregnancy, 25% of the feed should be added to the daily portion. During lactation, food must be constantly available to the cat.

The dosage varies depending on the age and weight of the animal. The table makes it easy to navigate the portions.

To correctly determine the norm, you can use a branded measuring cup or culinary scale.

Questions that the buyer may have

Dry food storage

Dry food should be stored in a cool place with low humidity, preferably protected from direct sunlight. In this case, the top part of the bag should be tightly wrapped and secured with a paper clip. It is not recommended to pour food into food containers. If such a need arises, then the entire bag of food should be placed in the container. Opened packages can be stored for 90 days.

Wet food storage

Cans of wet food are stored in a dark place, protected from high temperatures. You can store opened jars in the refrigerator for 72 hours under a plastic lid.

Thermal treatment of feed

Innova feed does not require additional heat treatment. All products are either baked or canned immediately before release.

Is it possible to give a cat dog food?

Cats should not be given dog food as it digests slowly and can cause harm to the digestive system. As a last resort, you can feed dogs cat food, but such nutrition is incomplete.

Accustoming an animal to a new type of food

New food should be introduced into your cat's diet gradually. To accustom an animal to wet food, mix it into the animal's main diet, gradually increasing the amount of new food and negating the previous food. Give your animal dry food one to three times a day, gradually increasing the portion. This process usually takes 4 to 6 weeks. If your cat has an upset stomach, you should stop feeding the new type of food until the normal functioning of the gastrointestinal tract is restored.

How to store it correctly?

You should give your pet Innova food only those that are properly stored and have a normal expiration date.
So, croquettes should be kept in a dry, cool place, as far away from sunlight as possible. After opening, the package must be tightly closed and stored for no more than 90 days. It is not recommended to pour the contents of the bag into another container. It is better to place a lidded jar of wet food on the bottom shelf of the refrigerator. Once opened, its contents can be consumed by cats for 72 hours. Innova food should not be subjected to heat treatment. Giving cats expired products is strictly contraindicated. httpv://www.youtube.com/watch?v=embed/Wv5Fx05u66U

Compound

• Meat and offal (fresh chicken, fresh turkey fillet, fresh whole eggs, liver, chicken necks and hearts, deer and wild boar hearts, etc.);
• Herring fat, chicken fat;
• Fish (fresh flounder, fresh herring, sardines, mackerel);
• Mixed tocopherols as preservatives;
• Cereals, vegetables, fruits and plants (rose hips, marshmallow root, lavender flowers, burdock root, turmeric, milk thistle, chicory root, serviceberry berries, brown algae, turnip greens, beet leaves, spinach, kale, apples, carrots, navy beans, green peas, chickpeas, red and green lentils, beans, juniper berries, sarsaparilla root, blueberries, etc.);
• Minerals and vitamins.

Cold cuts – the opinion of veterinarians

Convenient release form - tin cans with a key, a wide range for animals of different ages.

Cold cuts for kittens include beef with additives.

1. With beef - include heart, tripe, taurtine, liver, vegetable oil.
2. Chicken – chicken, beef meat, offal, additional components.
3. Lamb - the composition is similar to the previous dish, only the ratio of ingredients is different.

Cold cuts for cats. Manufacturers use easily digestible beef as a basis. Various dishes are obtained by combining it with offal and poultry meat.

• Beef – pure meat with the addition of vegetable oil, taurine as a natural preservative;
• Liver;
• Heart;
• Bird;
• Giblets;
• Language;
• Turkey.

Available in cans of 100, 250, 300 ml.

There is nothing superfluous in the composition - only meat and the indicated by-products. The food is suitable as a main dish for every day. The cat receives the necessary supply of vitamins, minerals, and nutrients. A strong immune system is formed, she is healthy and energetic. Kittens grow quickly and develop properly. According to experts, it is one of the best products on the domestic market. There are all quality certificates, awards, and grateful customer reviews.

Innova

Innova Evo food is one of the first among holistic food brands. They are suitable for feeding kittens from 6 weeks of age. They contain: milk, cottage cheese, probiotics and fish oil. The composition of Innova Evo food is almost perfectly balanced and is rich in essential nutrients. Even the protein in its composition is of animal origin. The cat needs a very small portion to get enough, and all thanks to the maximum nutritional content of the composition.

Owner reviews

Meanwhile, most buyers believe that this high-quality product fully justifies its price, so you shouldn’t skimp on your pet’s health.

Manufacturer

Manufacturer: American company Natura Pet Products. The Innova Evo line of food was first introduced to the general public in 2004 and quickly became popular. In some places, food was given out free of charge as a promotion.

The raw materials used met the requirements of international HUMAN GRADE standards, the cats were happy with the new tastes, and their owners had no complaints.

In 2014, a rebranding took place (due to the transfer of ownership of the MARS PetCare Family corporation) and a name change: from Innova Evo to Evo.

Croquettes are made using the extrusion method, when crushed ingredients are mixed with moisture, and the resulting slurry is passed through a special apparatus. The resulting pieces of the same size and weight are packaged in sealed bags.

The shelf life of dry Innova Evo granules is 90 days. Opened canned food can only be stored for three days in the refrigerator.